OTR-Research
For over twenty years, OTR-Group has been conducting ICT market research and studies for clients globally. OTR-Research provides our clients with bespoke and accurate reports that give insight and analysis into the markets of ICT to support their business development. The reports have a reputation for dissecting complex technology information and bringing business-level relevance and understanding to the subject, whilst at the same time being non-technical and accessible to both technical and non-technical management. OTR is also well-known for its ability to obtain difficult information rapidly.
Services With Insight
The strength of OTR-Research is that it looks behind the facts to investigate and understand the forces that drive any new developments. Its services include:
- Monitoring and reporting of emerging technology developments and standards
- Market forecasts of promising products and services
- Benchmarking and cost optimisation of business operations (hardware, software and service purchases)
- Investigations of major competitors within markets
- Market entry-analysis and strategy developments
- Provision of expert testimony in legal disputes concerning anti-trust, competition or technology developments
- Investigations to support potential partnerships, mergers or acquisitions.
OTR's research approach is to ensure it always stays flexible and innovative. The method of report writing has been refined to produce concise, accurate and focused reports. Typically, each client's project is unique and involve analysts collaborating to find innovative ways to enhance the client's knowledge. We make sure that a client's ICT spending is flexible enough to become efficient and effective for their business expansions.
Previous OTR-Research clients include:
NCR/AT&T, Debenhams, NTTDoCoMo, Vodafone and TPG Post
